The Baci Story

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Baci's legend grew even before its first article of lingerie appeared in a store. International headlines tout Baci as producing one of the most expensive and prestigious photo and video shoots in the industry. Fairytale castles in Southern Germany, the United Kingdom, and Paris, France provide the backdrop for renowned fashion models dressed in over 500 Baci styles. The resulting images transcend into Baci's packaging, setting the company apart at a retail level.

Baci has 20 international partners working harmoniously to streamline trends, fashion, concepts, philanthropic endeavors, and global vision. The synchronized network carries the Baci brand and philosophy to all territories simultaneously, allowing Baci to embrace and encourage the beauty of women throughout the world.

An aggressive marketing and sales plan supports stores and e-tail sites with social media, cooperative advertising, and media and public relations. The result is unsurpassed visibility and exponentially growing brand awareness for Baci and all retailers stocking its sexy and luxurious lines.

Two chic and stylish showrooms in the U.S. display the extraordinary brand - on the East Coast in the heart of the Fashion District of Miami and on the West Coast in Sherman Oaks, a swanky Los Angeles suburb. Baci also has monobrand stores in Germany, the United Arab Emirates, and Scandinavia, with more on the way, solidifying Baci as a global phenomenon.

May 9th 2013 by Baci Sales Team